About Us
Who We Are
The company began its operation in March 2013 and continues to grow its operation through expanding its investor base and providing different type of services.
Nidhi Distribution operates www.nidhidirect.com, a online investment friendly supermarket for mutual funds , meeting the three need sets of its clients - investments, protection, and borrowing. Through its three lines of businesses - distribution of financial products, wealth management, and Broking - Nidhidirect serves customers ranging from the retail to high net-worth individuals.
Nidhi Distribution is registered with the Association of Mutual Funds in INDIA (AMFI) as a Mutual Fund Distributor . It is also registered as Point of Presence (POP) with the Pension Fund Regulatory and Development Authority of India (PFRDA) for distribution of National Pension Scheme (NPS).
Our Vision
Our vision is to become the leading force in shaping a financially secure and prosperous India. We aim to set new standards in the financial industry and be the go-to partner for those seeking financial stability, growth, and success, contributing to a brighter future for our clients and the nation as a whole.
Our Mission
Our mission is to provide accessible and personalized financial services, empowering individuals across India to achieve financial success. We are dedicated to offering expert guidance, making financial services available to all, and ensuring every Indian can turn their financial aspirations into reality.
Our Values
Our core values include accessibility, empathy, trust, innovation, excellence, collaboration, and social responsibility. We are committed to making financial services accessible to all, understanding our client's unique needs, building trust through integrity, driving innovation, and striving for excellence.
